Digital printing material: The advantages for your business

Digital printing flyers that support your campaign

Achieving strong growth for any business is often a challenge. Having a business strategy, marketing strategy and retaining clients requires a strong team, a well-thought-out plan and the ability to adapt and grow as your business and industry do. Being able to underpin your marketing strategy with a reliable digital printing team can often work wonders for your campaigns and offers and attract your target audience. But what are the advantages of digital print, and how can you successfully use this in your business to grow your audience and achieve growth?

This month, BobCat Digital takes a look at different ways you can use print for your business and the advantages of working with an experienced digital print company to get the right message and branding across to your audience. 

If you have a business campaign on the horizon, whether you are promoting a new product or service or you are trying to attract a wider client base to your business, investing in good quality marketing materials is often at the heart of your campaign. Being able to drum up awareness and promote your business in the run-up to your promotion is key to ensuring your target audience is aware of you and your brand and has a vested interest in what you have to offer. 

Brochures that showcase the best of your company

Do you have something to say about your business? Are you looking for a way to promote all your services and products in one easy-to-read booklet that your clients can take away with them? Brochure printing and design is still very popular within businesses as they offer a platform to entice your clients and showcase products in a succinct way.

Brochures are often used to showcase the best of a company. They highlight the products and services of a business, its achievements, and its mission. They are used to show a company’s brand and the values that they stand for. Digital printing brochures are one of the most important marketing tools for businesses, which is why they should be created with care.

Working with a print team like BobCat Digital on the design, colour and content for your brochures will ensure you can promote your business and offers, not just during your campaign but into the future as well. We will support you in effectively designing your brochure to get the most from your marketing material. Our print services support and protect the environment, so when you work with us, you can be sure you are making a conscious effort to follow your environmental policy.

The advantages of digital printing services

Different to litho printing, which uses wet ink, digital print offers a different approach to creating beautiful marketing materials. Digital printing involves using pixelated images that are assembled on your print product. Here are just some of the advantages of digital print services:


Digital printing is much faster than traditional printing methods that use plates. When you choose digital print, our team will design and create your image before uploading a file to the printer, before letting the printer do the rest of the work. 

Complete customisation

Being able to personalise your project completely is very important to many businesses. Our clients are individual and unique, so why shouldn’t our print products offer the same? Printing allows you to personalise each product, whether you are using it for direct mail marketing or individual branding products. 

Higher quality images

As the digital printer works from one high res image, it negates the worry of having a lower quality image that traditional printing brings. The non-contact process allows for less distortion, and the finish is sharper and more precise than litho printing. 


Digital printing offers fewer production processes than its litho printing counterpart. This makes it more cost-effective to achieve your final look than traditional printing methods. 

Environmentally friendly

Choosing to use digital print for your marketing material will also protect the environment. Digital printing is more sustainable as it uses less energy, produces less waste and offers a reduced carbon footprint than traditional printing methods such as litho printing.

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BobCat Digital offer high-quality digital printing services

When it comes to high-quality print work, no one beats the quality printing services offered by BobCat Digital. A business with over nine years of experience in the print industry, BobCat Digital offers a wide range of digital print services. Whether you need a small run of business cards or you want to print several thousand brochures to distribute, BobCat Digital can give you the quality you need without the expensive price tag.

Have you ever noticed the high cost of commercial printing? If so, you know that one small error in the design can be costly and time-consuming to correct. That’s why printing your work digitally can save you time and money while helping you achieve the look you want. When you choose BobCat Digital, you can be assured of quality digital print work that meets your deadlines and even surpasses your expectations. Get in touch with us today to discuss your next digital print project.